mortgage broker licensing

Remarketing Services of America Unit of Fiserv Announces Name Change, Expanded Service Offerings and a New Client in its New Mortgage Operation

AMHERST, N.Y. -- Remarketing Services of America, Inc. a unit of Fiserv Lending Solutions, will now be known as RSA Solutions, Inc. (RSA) to reflect the organization's expanded scope of service offerings.

RSA, the nation's leader in automotive remarketing and lease portfolio management, has expanded its services to include strategic customer acquisition, retention and cross-sale solutions for retail and commercial banking, and licensed and non-licensed origination solutions for mortgage and home equity lending through RSA Mortgage Solutions, Inc., a newly formed unit of RSA.

RSA has developed a host of new solutions in the banking and residential mortgage sectors leveraging its unique consultative sales competencies and that are designed to meet the needs of current clients and the emerging needs of the financial services marketplace. "RSA has realigned its organization to most effectively mirror its clients' organization and to pursue these new market opportunities. We have created four functional lines of business - Automotive Solutions, Mortgage Solutions, Banking Solutions and Custom Contact Center Solutions," stated Co-CEO Andrew J. Shaevel.

Stuart H. Angert, Co-CEO of RSA, said, "We have positioned ourselves to effectively deliver measurable results based on client return on investment (ROI). We are able to assure this performance based on the analytics that are developed within RSA's Center for Analytics & Research."

Angert further added, "Since we are incented for performance and not just remunerated for activity, we are able to cost-justify the value of our services to our client partners. Our goals are aligned."

To lead RSA's new mortgage business, Thomas L. Bayles joined RSA as vice president of mortgage strategies. Bayles, who recently served as national marketing director for Key Corp., has 28 years of experience in program development for mortgage banking. His extensive background has provided credibility and insight into the needs of the mortgage lending market.

RSA Mortgage Solutions is actively pursuing mortgage broker licensing in all 50 states and the District of Columbia. Upon receipt of these state licenses, RSA Mortgage Solutions will have the ability to perform private label outsourced loan origination services for its client partners.

First Horizon, a new RSA client, recognized that it required superior telesales execution to implement its strategy of expanding its market share through the acquisition of new customers and the growth and retention of existing home equity line-of-credit (HELOC) customers. First Horizon recognized that it could most effectively accomplish this goal through the services of RSA Mortgage Solutions.

"As we continue to generate large sources of leads for First Horizon's home equity and other products, we are continually seeking new methodologies to efficiently and effectively respond. RSA Mortgage Solutions has the ability to streamline the sales process, expeditiously responding to our leads, pre-qualifying these consumers and then seamlessly transferring eligible leads to our loan officers," said Howard M. Graham, senior vice president of consumer direct sales & marketing, First Horizon. "We view this innovative partnership as a win-win for both our company and our customers."

RSA Mortgage Solutions is positioned as the sales execution partner in the fulfillment of its clients' sales and marketing strategies. "Acting in the role of trusted adviser, RSA Mortgage Solutions engages in private-labeled, non-scripted, interactive conversations on behalf of First Horizon," Bayles said. "By engaging the prospective customer in a needs-based conversation, RSA Mortgage Solutions explores the borrower's objectives, and subsequently matches the borrower with the best suited First Horizon product."

RSA Solutions and RSA Mortgage Solutions are units of Fiserv Lending Solutions, which offers a complete suite of products and services for consumer and mortgage lenders. Fiserv's comprehensive lending solution set includes automotive finance portfolio management, vehicle remarketing, mortgage lead management and customer loyalty programs, automated valuation model (AVM) products, mortgage banking software and services, appraisals, broker price opinions, credit reporting, closing services, and default management.

Fiserv, Inc. (Nasdaq: FISV) provides information management systems and services to the financial industry including transaction processing, business process outsourcing and software and systems solutions. The company serves more than 15,000 clients, including banks, broker-dealers, credit unions, financial planners and investment advisers, insurance companies and agents, self-funded employers, lenders and savings institutions. Headquartered in Brookfield, Wis., Fiserv reported $2.7 billion in processing and services revenues for 2003. Fiserv can be found on the Internet at www.fiserv.com.

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